E-commerce & Fintech: Darting through the downturn
We expect demand for e-commerce and fintech in MENA to remain above pre-pandemic levels once the emergency strictures are lifted, building on the boost they have received from the lockdown.
Even before the COVID-19 pandemic, both sectors were witnessing growth throughout the region. Now home isolation has accelerated expansion.
With a stronger presence, new fintech will also revolutionise MENA's e-commerce.
Florence Eid-Oakden, Ph.D, Chief Economist
Charlene Rahall, Senior Analyst
Rama Hojeij, Analyst
The Regional Views series are thematic papers aimed at identifying and analysing factors behind medium to long-term economic trends shaping the region. Our analysis draws conclusions that help businesses and investors get ahead of the curve. As a firm staffed by Middle Easterners, we focus on insight rather than standard analysis.
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